"Menorca Shoes", the new quality seal that promotes Menorcan craftsmanship to the world

Menorca is much more than its beaches with crystal-clear waters and dreamlike landscapes. This Mediterranean island is also known for its rich artisan tradition, in which Menorcan footwear occupies a privileged place. Now, in 2024, that tradition is strengthened with the launch of Menorca Shoes , a label that not only highlights the local product, but also projects it strongly towards international markets.

Menorca Shoes arrives to guarantee that each pair of shoes produced on the island meets the highest quality standards, fusing artisanal techniques with innovations that adapt to the demands of current fashion and sustainability. This seal, more than a symbol of authenticity, is a promise of excellence that positions Menorcan footwear as a benchmark on the global scene.

Among the most iconic pieces of this craft are the avarcas , a shoe that has accompanied Menorcans for centuries. Of humble origins, designed for farmers, today they represent a fusion of style, comfort and tradition. With the support of Menorca Shoes , avarcas and other handmade models are established as authentic footwear jewels, recognized for their quality and good know-how of the island.

Supporting local commerce is one of the fundamental keys of this initiative. At a time when we increasingly value what is handmade, what has history and what has soul, Menorca Shoes is committed to preserving and promoting the artisan roots of the island. Buying a pair of shoes with this distinctive is more than an acquisition, it is being part of a heritage that is still alive and that evolves to conquer new generations.

The Menorca Shoes seal is also committed to training and professional development, ensuring that future generations of artisans continue to perfect and update traditional techniques. Thanks to learning programs and collaboration with local workshops, young talents have the opportunity to train, guaranteeing that the excellence of Menorcan footwear continues to be a benchmark in the future.

Avarcas Pons , Avarques Ponent , Benestar , Bobas , Llongas , Carlos Pons , Castell , Guelmi , Homers , J&M Avarcas , Kosma Menorca, Mascaró , Mibo , Mónica Menorca , Naturals Menorca, Plumers , Pons Quintana , Pretty Ballerinas , Ria Menorca y Torres, are the 20 brands of handmade footwear that have joined this initiative. These brands perfectly combine manual tradition with a contemporary approach, offering products that capture the essence of Menorca.

Walking through the cobblestone streets of Ciutadella or getting lost among the charming corners of Maó is the best way to discover the authenticity of the island. In their local boutiques, you will find true Menorcan footwear, each pair made with care and dedication. In addition, thanks to the new interactive map of the Association of Footwear Manufacturers of Menorca , it is easier to locate the points of sale distributed throughout the island. And, if that were not enough, this route will not only take you to the best shoe stores, but will also invite you to enjoy other key places in Menorca, such as museums, galleries and restaurants that complete the experience.

Very soon, an app will also be available with exclusive promotions and discounts on products with the Menorca Shoes seal. From your mobile, you can access the best deals and enjoy a complete shopping experience while exploring everything the island has to offer.

The launch of Menorca Shoes in 2024 marks a before and after in the history of Menorcan footwear. This seal not only reinforces the local heritage, but also looks to the future, fusing tradition and modernity to ensure that the legacy of Menorca footwear continues to grow and conquer the world.